I shot this video on the Cannon PowerShot TX1 ($350) in 720p 30fps on a 16 gig SD card ($50). To get really close up on the screen I went into the Manual mode and used the little joy stick to press it in once and then from the pop up menu went into super macro. Then while still on the plane I popped out the SD card and put it into my USB SD card reader ($20). Then I hooked it up to Clay’s computer which is a mac book pro with OSX.5 ($2000) and opened up Final Cut Pro 6.0.4 ($1200). Then I chose a custom pre-set for apple pro res 720p 29.97 in the final cut pro sequence settings. Then I dragged clips onto the timeline and they all needed to render. Which sucks, there is no way to play back the TX1 clips with out needing to render. This may change in future versions of Final Cut Pro which would be great. So then I used the typewriter tool in FCP from the viewers little mini-menu and choose “impact” as the font and did all my titles that way. I also used a scrolling text title from the same mini-drop down menu. Then I layered in the Dan Deacon song and back timed the dramatic ending of the song with the change to the white text on black backround. Then I chose “export with quicktime conversion” and “iPod” as the setting. Then I showed it to Isis who was standing right here and noticed that this video isn’t really funny. She did laugh at the part where I was looking for a cab which was good. She then recommended I take out the Hurricane condolences line at the end. I told her I thought it was a good move and instead decided to cut it’s length in half so that title wasn’t staying up too late. Then I exported again and uploaded to TubeMogul.com. Then as usually, I logged into blip and found the video tubemogul had uploaded there and then chose the “redistribute” options to get it to myspace, blip and this wordpress blog.

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Wow, it’s finally happened, a company has finally picked up where Susan and I left off with Four Eyed Monsters Heart Map allowing film fans to mobilize around a film they’d like to see in their local cinema.

The effort is called MovieMobz and is being spear headed by a friend of mine named Fabio Lima.

The cool thing about this is that we hung out at the Guadalajara Film Festival in 2007 a year and a half ago and I recommended he do something like this with his RAIN cinema network. And he took the suggestion! Amazing! The world of cinema is changing before our very eyes.

Variety has picked up on their effort and so has one of our Partners indiegogo who actually references the connection back to what we had done with Four Eyed Monsters theatrical release. But eventually this will be as simple as the idea of bookmarking a website that you want to visit later. Except you’ll be bookmarking films you’d like to see once that film crosses your path.

So lets say you’ve bookmarked a film. The next thing that would ideally happen is that a theater ends up noticing a reasonable size demand for a screening of that film and books it in an area you are in. Then your little personal digital assistant will let you know about the screening and you could imediately RSVP and lock it into your schedule. Then your friends see you are coming and decide to jump on board as well. Then of course at the screening, everyone has a blast because you and all your friends and like minded strangers get to share an experience together. It could all be much more social then the current movie going experience. And if it’s not going to be social and fun, then there is no point in seeing it with other people.

At that point this would step out from being a novelty and become just part of the back bone for how things work. And thats the goal. Which is why it’s on the agenda for the distribution and discovery research and development project I co-founded known as From Here to Awesome.

So if you want to join the growing team help program or get involved in creating grant proposals for our effort, please get in touch or at the very least, subscribe to my blog and stay tuned.

Thoughts? Would love a comment…